{"id":131507,"date":"2026-03-16T22:13:55","date_gmt":"2026-03-16T22:13:55","guid":{"rendered":"https:\/\/www.asmotiondesign.com\/?post_type=portfolio&#038;p=131507"},"modified":"2026-03-25T12:01:30","modified_gmt":"2026-03-25T12:01:30","slug":"subway-summer-of-sport","status":"publish","type":"portfolio","link":"https:\/\/www.asmotiondesign.com\/?portfolio=subway-summer-of-sport","title":{"rendered":"Subway &#8211; Summer of Sport"},"content":{"rendered":"<p>Adding motion to a signed, sealed &amp; delivered static design campaign is always a challenge. Motion should never be an after-thought, but often is!<\/p>\n<p>To preserve the photography\/retouch work, the hero subs were projected as textures to sculpted 3d geometry, allowing a small amount of camera motion but not changing any crucial hero detail. The napkin was rigged and wind added. Clouds moving, crowd waving tiny 3d flags &amp; taking photos injected life into the scenes.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>3D projection mapping, subtle simulation &#038; animation for DOOH<\/p>\n","protected":false},"author":1,"featured_media":131510,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"footnotes":""},"portfolio_category":[],"class_list":["post-131507","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry"],"_links":{"self":[{"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=\/wp\/v2\/portfolio\/131507","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=\/wp\/v2\/types\/portfolio"}],"author":[{"embeddable":true,"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=131507"}],"version-history":[{"count":5,"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=\/wp\/v2\/portfolio\/131507\/revisions"}],"predecessor-version":[{"id":131547,"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=\/wp\/v2\/portfolio\/131507\/revisions\/131547"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=\/wp\/v2\/media\/131510"}],"wp:attachment":[{"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=131507"}],"wp:term":[{"taxonomy":"portfolio_category","embeddable":true,"href":"https:\/\/www.asmotiondesign.com\/index.php?rest_route=%2Fwp%2Fv2%2Fportfolio_category&post=131507"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}